Theme: ¡Pa’lante, Siempre Pa’lante!
El Museo’s cherished Three Kings Day Parade returns to the streets of El Barrio on Tuesday, January 6. This year’s theme, ¡Pa’lante, Siempre Pa’lante! (“Forward, Always Forward!”), is inspired by the legacy of the Young Lords and the enduring traditions of cultural resistance and mutual care in East Harlem.
The vibrant procession will begin at 106th Street and Park Avenue, ending at 115th Street and Park Avenue, and will feature lively music, colorful floats, majestic camels, and the joyful participation of thousands of schoolchildren and community members. Performers and honored guests to be announced.
Day-of Schedule
- 8:30 AM – 10:30 AM | Kick-off Breakfast at El Café
- 11:00 AM – 12:00 PM | Parade through El Barrio
Day-of Activities
8:30 AM – 10:30 AM | Kick-off Breakfast in El Café at El Museo del Barrio
Kick-off breakfast with Honorary Kings, Madrinas and Padrinos, and Elected Officials.
- 8:30 AM – Doors Open
- 9:00 AM – Program starts
11:00 AM – 12:00 PM | The Parade
El Barrio
Parade begins at 106th Street and Park Avenue and goes east towards Third Avenue.
Marchers make a left on Third Avenue until 116th Street, ending at 115th Street andPark Avenue. Check in for groups begins at 10 AM on 106th Street. Come celebrate from start to finish—spectators welcome all along the route.
- Want to march in the parade? Fill out this form to join us—K–12 students and community members of all ages are welcome!
- Be part of the excitement!
Enter our Banner Contest for a chance to lead the parade. The winning class will march in the top spot reserved for schools, showcasing their creativity and artwork to the entire community. Full guidelines will be available on our website soon. - Want to volunteer at the parade or learn more? We’d love to hear from you at threekings@elmuseo.org.